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Snack Right Super Foods Inc., which does business as Brad’s Raw Chips, is recalling specified Brad’s Crunchy Kale and Brad’s Veggie Chips Kale products because they may contain thallium. About 25,000 bags distributed from October through December 2025 are estimated to be in commerce; consumers should check product names, lot numbers and Best By dates, then discard matching bags.
Snack Right Super Foods Inc., which operates as Brad’s Raw Chips, is recalling specified bags of Brad’s Crunchy Kale and Brad’s Veggie Chips Kale because they may contain thallium, according to a November 3 report by Food Safety News. The products were distributed nationwide through two distributors and sold directly to some consumers; people with matching products are advised to stop eating them and discard them.
The recall covers four product varieties: Brad’s Crunchy Kale Original, Cheeze It Up and Radical Ranch, each sold in 2-ounce bags, and Brad’s Veggie Chips Kale in 3-ounce bags. The affected products carry specified UPCs, lot codes and Best By dates, extending from December 21, 2026, to February 17, 2027. Consumers should use the exact identifying information in the recall notice rather than relying on the brand or product name alone.
Food Safety News reported that approximately 25,000 bags are estimated to be in commerce. Distribution took place between October and December 2025 through KeHE Distributors and United Natural Foods Inc. (UNFI), as well as through direct sales to five individual consumers. The report says the recall began after the U.S. Food and Drug Administration advised the company that thallium had been found in tested products.
Consumers who bought any listed product should stop consuming it immediately and discard it. The recall notice says refunds are not being offered and affected bags should not be returned to the place of purchase. The source report does not state how many bags have been consumed or whether illnesses have been linked to the recalled products.
Health Risks From Thallium Exposure
Thallium exposure can cause serious health effects, according to the source report, including gastroenteritis, damage to peripheral nerves and hair loss. The report describes potential effects from acute or chronic exposure; it does not establish that every bag contains thallium or that eating a product from the affected lots has caused illness.
The recall matters because the products were distributed across the country and the estimated number of bags in commerce is substantial. Checking the lot code and Best By date can help consumers distinguish affected stock from products not listed in the recall. People who have eaten a matching product and are concerned about possible exposure can contact a health professional for advice.
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Earlier California Testing Led to Concern
The recall follows an earlier investigation described in the Food Safety News report. In May 2026, the California Department of Public Health advised consumers not to eat certain Brad’s Plant Based products after investigating an inquiry from an individual with elevated thallium levels. The health department collected products from retail stores in the Sacramento area, and laboratory testing found elevated levels in multiple varieties.
The report says the manufacturing process did not introduce the contaminant. It explains that kale and other Brassicaceous crops can take up elements from soil, and that dehydrating the kale removes about 85 to 90 percent of its water, concentrating elements already present in the fresh vegetable. The FDA’s communication to the company about tested products preceded the recall now being reported.
Thallium is a naturally occurring metal found in soil and in sulfur-based minerals. Kale, cabbage and radish are among the plants that may take it up. This background explains a possible route into food, but the source report does not identify the specific soil or supply-chain source of thallium in the recalled batches.
“The products may contain thallium.”
— Food Safety News report on the recall
Extent of Contamination Still Unknown
The available report does not provide thallium concentrations measured in the products, identify which or how many of the listed lots tested positive, or explain whether all bags in the recall may be affected. It also does not say how many bags remain unsold, how many have been eaten, or whether any illnesses have been connected to the products.
The source describes an earlier California inquiry involving one individual with elevated thallium levels, but it does not establish that the snacks caused that person’s results. The precise origin of the metal in the kale is also not identified. Those details should not be inferred from the recall alone.
Consumers Should Check Their Bags
Consumers should compare any Brad’s kale snack they have at home with the full recall list, including the product name, package size, UPC, lot number and Best By date. If all identifying details match, they should not eat the product and should discard it; the report says not to return it to the retailer and says refunds are not being offered.
The source material does not give a date for additional FDA or company updates. Consumers seeking more information should consult the recall notice and current guidance from the company or relevant public-health authorities. Any further findings about test results, affected lots or the source of contamination remain pending in the material available for this report.
Key Questions
Which Brad’s products are included in the recall?
The recall lists specified lots of Brad’s Crunchy Kale Original, Cheeze It Up and Radical Ranch, plus Brad’s Veggie Chips Kale. Check the UPC, lot number and Best By date against the complete recall information; not every product with the brand name is necessarily listed.
What should I do if I have an affected bag?
Stop eating it and discard it. The recall report says not to return the product to the place of purchase and that refunds are not being offered.
How many bags are affected, and where were they sold?
About 25,000 bags are estimated to be in commerce. They were distributed nationwide through KeHE Distributors and UNFI, and sold directly to five individual consumers. Distribution occurred from October through December 2025.
What health effects can thallium cause?
The report says acute or chronic exposure can cause gastroenteritis, peripheral nerve damage and hair loss. It does not report confirmed illnesses linked to the recalled snacks or provide measured thallium levels for the products.
Has the source of the thallium been identified?
No specific source is identified in the report. It says kale can take up elements from soil and that dehydration concentrated elements already present in fresh kale, but it does not name the origin of the contamination in these batches.
Source: foodsafetynews.com
